Publishers

Publishers!

You've got the site, the content and the traffic, now its time to turn those eyeballs into revenue. You've come to the right place. At Yellow Ad Network we're always interested in adding high quality, high volume websites to our Strategic Publisher Program. If you can send Yellow Ad Network 1 million impressions monthly (minimum) we encourage you to apply now.

A highly trained staff member reviews every single ad we choose to run. We check everything, from the ad itself and underlying code, all the way to the landing page. Anything that does escape our expert staff is typically apprehended by our extensive system monitoring that scans for malicious behavior, drive by downloads, file exploits and malware.

Approval Process

Yellow Ad Network reviews every single application we receive manually. That's right, a real warm body will review your application in great detail. All potential publishers are subjected to a rigorous review process with several criteria that must be met or exceeded in order to consider the application further. Some of these criteria are related to traffic volumes and quality, some are related to content and others are simply based on the visual appeal of your site.

Review criteria include

Yellow Ad Network requires 1 million impressions sent to us monthly. Thats not total impressions, thats sent to us to fill. If you cannot meet this requirement, your application will not be considered.

Is your site visually appealing? Professional? - We accept only the best.

Number of unique visitors per month.

Do you engage in ad exploitation? E.g. refreshing ads or pages automatically, excessive ads on pages or multiple pops.

Is your site primarily original content?

Your site should not contain any kind of adult content


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CPM rates and revenue

Because our philosophy is to serve an ad with revenue potential to each and every visitor every time (no PSA's no Defaults), it's impossible for us to predict what sort of CPM rate or what type of revenue an individual publisher can earn. There are simply too many variables and for that reason, we cannot estimate or quote CPM rates and revenue figures.
What we can tell you is this: unique visitors are highly valued by advertisers, whereas once that visitor has been served, their value goes down. It certainly doesn't mean we can't serve an ad to that visitor, it simply means that the visitor has less value to the advertiser and the rates will be lower.

Flat/Fixed Rate buys

We are pleased to offer some Yellow Ad Network Strategic Publisher Partners a customized flat rate plan for unique US traffic. If you qualify, Yellow Ad Network will buy your unique US traffic (based on our stats) at a flat rate we'll negotiate with you before hand. Its easy to get started and doesn't require any additional code on your part if you're already an Yellow Ad Network partner. Find out of you qualify, negotiate your flat rate, keep running your tags and enjoy the revenue boost.

Disclaimer

Yellow Ad Network reserves the right to reject any application for any reason or no reason at all. While we do try to respond to every application we receive, applications that are blatantly in violation of our acceptable criteria may not receive a response.
If you have specific questions about whether your site may or may not qualify, please contact us prior to completing an application so that we can assist you.
NOTE: New accounts may or may not be offered a Flat Rate at inception. 
Sites are judged on a case by case basis, not everyone will be offered a flat rate.

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